Identifying and Fixing Your Worst Landing Pages

Identifying and Fixing Your Worst Landing Pages

Identifying and fixing your weaker landing pages is a key aspect in getting profitability from your advertisements. No matter how much spending is put toward advertising and back links to your landing page, without an effective and relevant landing page …

New Developments in Google Adwords

Here are some recent comments from our PPC & Affiliate Marketing Director, Keith Posehn: As you may have heard, Google has been on a website banning spree recently. In the last 48 hours, they have apparently banned several thousand accounts …

More on Conversion Optimized Landing Pages

More on Conversion Optimized Landing Pages

We have talked a lot about conversion optimization for websites and landing pages associated with any Internet marketing strategies.  Here is another great page used for paid search campaigns.  Each PPC campaign will have different conversion goals depending on the company’s needs.  …

Conversion Optimization Basics

Conversion Optimization Basics

Conversion optimization was born out of the need of lead generation and e-commerce internet marketers to improve their website’s results. As competition grew on the web during the early 2000’s, Internet marketers had to become more measurable with their marketing …

Why are Landing Pages so Important?

Why are Landing Pages so Important?

We have talked a lot about conversion optimization and improving ROI for your marketing investments.  This of course has never been more important.  Most companies (though everyone is negotiating the waters of the rough economy) still undertsand they need to …