About Jason Brigham

Jason Brigham, VP of Sales Operations Jason Brigham joins the Internet Marketing Inc.(IMI) team in San Diego, CA with over 10 years agency experience working with a number of B2B and B2C International and Domestic brands and organizations. He believes …

Affiliate Marketing Basics

The internet is full of business potential, but it is also rife with competition. In this situation, it becomes really tough to sell your products or services. Affiliate marketing can help you effectively promote your product in the web. By helping you …

Sports Marketing and Digital PR Services

Sports Marketing & Digital PR At IMI we work with athletes to not only create their personal brand strategy but also in execution of social media and web strategies in order to maximize media coverage, fan loyalty and sponsorship opportunities. …

MAT™: Multi-Attribution Tool

Online marketing with its promise of total measurement and complete transparency has grown at a fast clip over the years. With the numerous advertising channels available online and offline it makes attributing success to the correct campaigns very difficult. Most online marketers mistakenly attribute 100% of a sale or lead to the Last Clicked source. The main reason for this is that analytic solutions only provide last click analysis. 93% to 95% of marketing touchpoints are ignored when you only attribute success to the last click. That is why multi-attribution is required to properly source sales or leads. This all starts with IMI’s “Marketing Science” approach. Marketing Science is a concept derived from the thought leaders on IMI’s analytics team and defines how we approach integrated marketing. The concept starts with our team of analytics and marketing experts. We foster a culture of inspired marketing entrepreneurs that collaborate, innovate, and are constantly pushing the threshold of marketing intelligence.

Digital Media Terms

Above The Fold — The part of a computer screen visible to users without the need to scroll down. Ad Specifications — The technical requirements—such as size and file format, etc.—for ad creative a publisher will accept on its site; …

Website Design & Development Terms

Access (Microsoft Access) A database system developed by Microsoft. Part of Microsoft Office Professional. Mostly used on low traffic web sites running on the Windows platform. ActiveMovie A web technology for streaming movies from a web server to a web …

Couple Resorts Facebook Sweepstakes Case Study

Summary: Couples Resorts engaged Internet Marketing Inc. to direct the engagement and grow their Social Media efforts. Background: Couples Resorts is comprised of four all-inclusive Jamaican properties in the beautiful Caribbean.  Relatively new to the online marketing space, they elicited …

Digital Display Advertising and Media Buying

Digital Display Advertising Internet Marketing Inc. executes display advertising campaigns that deliver exposure, traffic and conversions. Whether your objective is to generate leads, sell products or simply expose your brand, the IMI Display Advertising Team uses our unique strategic methodologies …

Social Media Marketing Packages

Option 1: BASIC PACKAGE Initial audit of business marketing plans and objectives Competitive analysis Market research Identification of key platforms Robust social media strat¬egic plan and recommendations Clients receive comprehensive written plan Recommended social media channels included Content suggestions Best …