I am heading out to the International Builder Trade Show next week and I am very excited. Over 100,000 people will be there and several thousand exhibitors. While this is a show for builders and the builder industry it will be an amazing opportunity to generate some new Internet Marketing business for many companies. Generally at builder shows there are a lot of companies trying to reach builders. These companies include flooring companies, window companies, solar companies, and the latest gadgets and devices for today’s homes. Most of these companies generally have an old school way of marketing. I intend to change that. If someone is selling windows or blinds, most people are now going to go into google and type windows or blinds. This did not happen five years ago and these companies need to catch up with the times.
It will be my job to educate these types of companies on why Internet Marketing is so important and why it is imperative to work with a reputable internet marketing company. We live in a world where everyone is trying to perform SEO but very few companies actually use the proper processes and procedures.
If anyone has any tips of how to work a trade show, please share them with our blog.