5 Usability Principles That Also Benefit SEO

5 Usability Principles That Also Benefit SEO

Most people in the SEO industry usually have some type of marketing or web development background. Individuals with a marketing background will excel more at the on-page, content aspect of SEO, while web developers utilize their expertise in the technical …

SEO Tools To Help Optimize Your Website

SEO Tools To Help Optimize Your Website

When undertaking any task, you need the appropriate tools and resources at your disposal to do it well. For digital marketing, the task of Search Engine Optimization (SEO) is no different. What makes having those essential tools even better is …

SEO for Small Business, 5 Essential Steps

SEO for Small Business, 5 Essential Steps

The world of search optimization can be overwhelming for those of us who haven’t made a full-time career of staying up-to-date on the latest Google search algorithm changes. Luckily, with a few strategic steps, anyone can effectively promote their small …

Why Common Sense is the Best SEO Strategy

Why Common Sense is the Best SEO Strategy

Optimizing your website means analysis, insight, and understanding of… your customer! The US Department of Commerce, along with nearly sixty other authorities on consumer spending habits and trends, estimates that domestic, year over year (2012 vs. 2013) e-commerce spending totals …