Google Expands and Updates Sitelinks

Google Expands and Updates Sitelinks

Ready for a fresh new twist on Google ad sitelinks? Ok maybe not that big of a change but Google is tweaking their ad sitelinks that will look a little different to those who are familiar with it. The focus …

Are Search Ads Eating Up All of The Traffic?

Are Search Ads Eating Up All of The Traffic?

Google studies have recently shown that 89% of incremental traffic comes from paid search ads, while the remaining 11% comes from organic search results. Organic search results are the sites that are “best recommended” by search engines like Google, while …

Changes To The Google AdWords Keyword Tool

Changes To The Google AdWords Keyword Tool

The simplification of the Google AdWord Keyword Tool, as expressed in the article, “R.I.P. Google Keyword Tool. Long Live SEO!”  creates a burning question to marketers who rely on this toolbar:  How does this change our process? Many have been …

Twitter Gone Adwords

Twitter Gone Adwords

Long the subject of speculation and prediction, the world’s most active micro blog, Twitter, announced major changes to their social network in an attempt to position their network as a profitable enterprise.  Twitter Feeds will no longer be free of …

Execs and Online Marketing in 2010

In case you didn’t know, we’re in tough economic times.  These economic conditions have drastically cut budgets across the nation and world, leaving meager allowances for marketing and advertising in its wake. Nonetheless, expectations for 2010 remain optimistic.  In a …

Budgets are Tight? Use PPC Wisely

Pay Per Click advertising is of course one of the fastest ways to achieve quick results in the search engines.  Natually, we all want our sites to be number one in Google organic rankings for all our most popular search …