Enterprise Level Online Marketing Solutions
At Internet Marketing Inc. we specialize in providing strategic integrated online marketing solutions for medium sized and large businesses. These companies understand the importance of investing heavily in web marketing and need a partner that can provide strategy and insight. More often than not, these companies come to us having used Internet marketing previously, but they are now looking for a more sophisticated organized approach. These clients usually have online marketing budgets ranging from $50,000 per month to hundreds of thousands per month and use integrated solutions with SEO, PPC, Website Design, Conversion Optimization, Display, Consulting, Online Reputation Management, and Social Media. It’s not about which solutions to use, but how to put them all together to create a great ROI!
How We Work With Our Enterprise Internet Marketing Clients
Companies of this size and with these types of budgets usually have fairly extensive in-house resources. IMI has the ability to provide consulting and direction for your internal teams such as marketing directors, web developers, IT specialists, and SEO strategists. We can also provide full implementation and management. It’s up to you and based solely on your resources and needs!
As a consultancy, we design the strategy, build the team, and coordinate all timelines, deliverables, and milestones. We also have vast amounts of experience working with other agencies such as Advertising or PR firms. This is essential because it is imperative that everyone understands and is pursuing the same overall goal.
Enterprise SEO Consulting
Usually our enterprise level clients have worked with another agency or have been performing SEO related tasks in-house. In our initial discussions we gain insight on:
- Details on previous campaigns
- Analytics
- Current and past keyword strategies
- Previous results
- Chokepoints and obstacles
- Possible improper procedures and tactics performed
Once we have an idea of where the client is in their journey, we design an SEO strategy and look for areas of opportunity based on client goals. The more metrics and CPA goals the client has the better.
We then create an initial six month project plan with detailed timelines and deliverables. When IMI is acting as a consultant, the client is usually performing the technical implementation themselves. When needed, our SEO Developers can perform these functions or provide guidance to the client’s team. One of the IMI advantages is our technical approach to SEO. The majority of our SEO specialists are also developers and we lay the foundation for these campaigns by performing an in-depth SEO Diagnostic Analysis. Based on that analysis, we then make recommendations for improving the website and applying algorithmic optimization.
The IMI SEO Consulting teams are lead by SEO Director Benj Arriola and will include an Account Manager, Strategist, Project Manager, and an SEO Developer.
Interested in learning more?!
