Obama Spends $3 Million with Google

I thought you all might like to know that Obama spent nearly $3 million in the past year just with Google alone. More money was spent in this Presidential race in online marketing than ever before. The majority of fund raising for Obama’s campaign was also done online through his website.  I have learned that most of his ads were CPM based display ads. He also ran ads through the Google content network and through others news related websites like CNN. Obama spent several hundred thousand with Yahoo and around $50,000 with Facebook display ads. He used the Internet to attract younger generation voters and he did a very good job of this. We will see later today just how effective his Internet Marketing campaign proves to be.

-Brandon Fishman

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