Google Showing Music MP3 Player Pop-up in One-Box Universal Search Results

Everyone in the search industry knows about Google Universal Search Results, and how the Google One-Box may occasionally appear in Google SERPs for various keywords and may have Maps with local listings or related videos, or related images, or news, or blogs, but I was not fully aware that MP3 player results may also appear.

MP3 Music Results from Lala.com Appearing in Google One-Box Universal Search Results
MP3 Music Results from Lala.com Appearing in Google One-Box Universal Search Results

How long has this been going on? Is this a new thing?

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