Dyan Crace is the Marketing Manager at IMI and writes about digital and traditional marketing.

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The Benefits Of Celebrating With Your Employees

The Benefits Of Celebrating With Your Employees

Recognizing employee accomplishments and celebrating company wins keeps employees morale up and turnover down. An employee’s motivation directly correlates to their quality of work and productivity.  Although motivation comes from within each of us, there are outside factors and incentives …

Are Business Directories Beneficial For SEO?

Are Business Directories Beneficial For SEO?

Listing your company on high quality directories can enhance your online marketing efforts. Online business directories are an effective and inexpensive way to grow your website visibility and customer awareness. Directories give your company the ability to target specific demographics, …